Guide for Business Sellers:

What You Need to Know Before Selling

If you’re thinking about selling your company, you’re not alone. Every business owner eventually faces this decision. But making the right move—and getting the best value—requires clarity, planning, and expert guidance.

At Mejia & Associates, we help business owners navigate the sale process with confidence.

Why Sell Your Business?

Understand Your Reason—It Will Shape the Sale

One of the first questions any serious buyer will ask is: “Why are you selling?”

Your answer not only influences their confidence—it can directly impact the perceived value of your business.

We help our clients define and present their reason in a way that strengthens the deal. These reasons typically fall into two main categories:

🔄Reactive Reasons (Unplanned or Urgent)

  • The business is underperforming or barely breaking even

  • Your industry is in decline or facing structural changes

  • Partnership disputes or irreconcilable differences

  • Divorce or personal legal issues

  • Health concerns, accident, or death

  • You’ve lost passion for the business

🚀 Proactive Reasons (Strategic or Growth-Oriented)

  • Your business is thriving, and you want to cash out at its peak

  • You’re bringing in an equity partner or investor to scale further

  • You’re seeking a strategic buyer to take your company to the next level

  • Retirement planning

  • Pursuing a new venture or more profitable opportunity

Even if your reason is reactive, we help you position the business in the most favorable light to preserve value and buyer interest.

What Makes a Business Attractive to Buyers?

 Several key factors can improve your business’s appeal and command a higher valuation:

  • Consistent or growing profits

  • Stable revenue over the past 3+ years

  • A loyal, diversified customer base

  • Established history and brand reputation

  • Long-term contracts or recurring income

  • Solid team and operational structure

Timing the Sale: When to Go to Market

The right timing can make a big difference in both interest and price. Ideal timing includes:

  • Your business is growing or stable in sales and profits

  • You’re having a record year or peak performance

  • You’ve prepared your operations and financials for review

  • Market conditions in your industry are favorable

Selling a business isn’t just about when you’re ready—it’s also about when the market is ready.

Valuing Your Business: Set the Right Price

A correct valuation is critical. Price too high, and buyers walk away. Price too low, and you lose value.

 

We offer:

  • Preliminary Valuations using market and income-based approaches to estimate a sale range

  • Formal Valuation Reports for stronger positioning with strategic or institutional buyers

Prepare the Business for Sale

Early preparation will pay off. We recommend:

  • Cleaning up your financial records

  • Reviewing balance sheets with your CPA

  • Creating 5-year financial projections and a basic business plan

  • Documenting SOPs or operations manuals, if applicable

 

These steps help increase buyer trust and streamline the transition.

Why Choose Mejia & Associates?

As your trusted business advisors, we:

  • Maintain strict confidentiality

  • Qualify buyers and negotiate on your behalf

  • Market your business discreetly and effectively

  • Free your time to focus on day-to-day operations

  • Coordinate with your legal, tax, and financial professionals

Ready to Take the Next Step?

Contact Mejia & Associates today for a confidential consultation.

Let us help you plan a profitable and smooth exit from your business.

Contact Mejia & Associates today for a confidential consultation.

Let us help you plan a profitable and smooth exit from your business.